Nandita Verma manages Global Upside’s worldwide marketing, corporate communications and public relations. She is responsible for creating and delivering integrated global marketing plans that engage customers and help grow demand for Global Upside services.
Prior to Global Upside, Nandita led the marketing team at SocialTwist, a customer engagement platform leveraged by several leading brands, including 50 of the world’s Fortune 500 companies. She has also helped a global expansion services provider build its marketing organization from scratch. Her efforts helped the company see a 100% revenue increase.
Nandita’s mantra is to create conversations that build brands and keep organizations engaged with their people.
Nandita holds a dual masters in English and Journalism from University of Delhi, India. She chairs the Bay Area chapter of South Asian Journalists Association. Nandita is an avid writer and her work has been published in several leading publications globally.